Everything You Need to Know About Instagram Reel Templates (Step-by-Step Guide Included)


You’ve heard us talk about the benefits of Instagram Reels for months. This small content format gives you the ability to reach hundreds or even thousands of new users on Instagram using the power of video content.

But one of the biggest complaints we hear from business owners and creators is that planning, filming, and editing Reels on a regular basis can be time-consuming.

To speed up your content creation process and get your Reels like a pro, we’re excited to share a brand new feature straight from Instagram HQ: Reels Templates! That’s right, Instagram has dropped its new feature, giving users the ability to swipe their favorite creator’s reel structure and use it as a template for their next video.

Let’s go over everything you need to know about this revolutionary new feature!

What are Instagram Reel Templates?

As the name suggests, Instagram Reel Templates is a new feature that allows users to copy the same reel formats from existing videos.

With one click, you can mark up a ready-to-use reels template with timestamps to guide your own content creation. As usual, Instagram was inspired by TikTok Models (which allows users to reuse an existing template from another TikTok user).

How to Use Instagram Reel Templates

The good news? Instagram reel templates are very easy to use and can reduce the time it takes to bring a reel to life. Gone are the days when you had to edit your videos on 5 different external editing platforms!

Ready to use Instagram Reel Templates? Follow our step-by-step guide:

Step 1. Find a video you want to reuse on Instagram

Naturally, the first step is to figure out which Instagram reel you want to recreate.

All you have to do is scroll down the Reels tab or browse your explore page and find a video template you like.

Step 2. Select “Use as Template”

From there, you’ll be able to tap an icon in the bottom left corner labeled “Use Template.”

If you can’t find it, don’t worry! You can tap on the three-dot menu at the bottom right and click on “Use as template”.

Plann Tip: If you’ve updated your app and still can’t find it, don’t worry. Not all Reels videos are available to use as templates (but most are), so keep scrolling until you find one you like.

It should also be noted that not all TikTok videos that have been reposted on Instagram Reels are compatible with Reels templates.

Step 3. Start creating

From there, you’ll be taken to the Reels creation mode, where you just need to record or add videos from your camera roll into the modeled clip slots.

Each of these placeholders already have timestamps set, usually to match the piece of audio from the original clip.

Step 4. Finalize your content and click publish

Not that your videos are uploaded, your trending audio is set, and your reel is edited, it’s time to publish.

All you have to do is add your clips, add your caption, and publish. Talk about the easiest way to create coils! Reel templates are great for those videos like the ‘around the world’ trend that syncs up to 20 photos and videos to audio tracks. Rather than spending hours timing your videos to music, templates make it easy to reproduce trending Reels formats in no time.

What are the benefits of Instagram Reel Templates?

As you can imagine, Instagram Reels templates have many advantages. Whether you’re a creator, entrepreneur, or business owner, there are plenty of ways to leverage Reels templates to make your life easier.

Here are three reasons why you should use Instagram Reels templates to up your social media game.

  • Accelerate your content creation workflow: With a plug-and-play format to follow, you can save a lot of time trying to film and edit your reels to go from planning to publishing in record time.
  • Harness Trend Reels formats: Ditch the creative block for good and reuse some of the most popular Reels formats using this handy template feature.
  • Boost your visibility on Instagram: the more reels you create, the more likely you are to appear in the Discover feed (and the more eyes you’ll get on your brand and content!).

If you started creating your Instagram reels using the new templates feature and you have a backlog of content, you can also say goodbye to manual publishing and automatically publish your reels using Plann.

That’s right, our revolutionary auto-post feature makes push notifications and manual posting a thing of the past. Simply upload your Reel to your Plann workspace, select the auto-publish option, and your content will go live on autopilot.

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Improve your social media presence in 2022 with Plann

Now that you’ve jotted down the latest information on what’s happening on social media, it’s time to put your knowledge into practice. And what better way to do that than with your ultimate all-in-one social media suite, Plann!

Ready to expand your social media reach with Plann? Automatically plan, schedule and post your Reels. Keep on going, take advantage of your 7-day free trial of Plann Plus. If you don’t like it, keep using Plann for free!


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