Follow your passion in 2021


If you are a blogger, you know the importance of a good website. Categorizing messages and arranging them in an easy-to-navigate way is really important because otherwise readers might just bail out instead of start reading.

So, when it comes to choosing the right website building platform, bloggers have an important decision to make, especially if they don’t have coding experience.

Why should I use Squarespace for my blog?

Squarespace is an incredibly popular web building and hosting service because it allows users to create beautiful websites relatively easily and inexpensively, largely thanks to their drag-and-drop page builders and templates.

While Squarespace may offer less flexibility for experienced coders than other website builders like WordPress, Squarespace is user-friendly even if you don’t have any coding experience. This is largely because they offer around 100 different, customizable templates. These templates act as “draft” designs to help you create the website you want, determining how your site looks and works.

So is Squarespace better than WordPress for blogging?

This is a difficult question to answer as the two platforms are quite different. WordPress allows for more customization – especially if you know how to code – but it’s not necessarily as easy to use for beginners. So if you’re new to blogging and website building, you might find it easier to use Squarespace.

Squarespace’s templates are also very well designed and beautiful. This means that if you’re not a coder, you’ll probably find it easier to create something aesthetically appealing in a short amount of time without doing a lot of tinkering behind the scenes because that’s Squarespace’s goal. They want to help users create an engaging site quickly and easily.

Squarespace is also generally more reliable and offers official integration with key services you might find useful, such as Paypal and Apple News.

What is a Squarespace template?

Essentially, these are starting points for creating the website you want, much like a blueprint. They give you an idea of ​​what your website might look like before you even decide on the fonts, colors, and styles you want.

Squarespace offers around 110 templates for you to choose from. Although that number probably seems overwhelming, the model store broadly groups these designs into 15 categories based on what the developers think the design might work best for, whether it’s a portfolio, a local business, an online store, or, well, course, from a blog. We’ve also rounded up the best multipurpose Squarespace templates, as well as the best Squarespace templates for video.

Of course, these categories are only suggestions. They are certainly not set in stone, as you can customize them and turn them into the website of your choice.

However, you will still want to consider your options carefully as not all models can cover your specific needs. And while all Squarespace templates let you do some basic things, like create collection pages for blog posts, not all do it equally well. Some have features that lend themselves better to blogging than others.

What are Squarespace family templates and are they important for my blog?

Squarespace families are groups of templates designed using similar elements and functionality. When Squarespace first launched, people paid more attention to families than they do today. In fact, today they are no longer relevant and you really don’t need to worry about them when choosing your blog template.

What features should I look for in a Squarespace template for my blog?

There is no hard and fast rule here. It pretty much depends on what kind of the blog you create.

For example, if you and your friends start a blog together and want your individual posts to have bylines, you’ll want to look for a Squarespace template that lets you display the author’s name and bio. This feature would obviously be less important to you if you are the only writer or if you write with one voice.

However, if you are a travel or food blogger, photography can be a key part of your blog. This means you’ll probably want to use a more visual blog layout to help engage and entice your readers with eye-catching images. For travel, you might also want a template that lets you display your blog location on each post.

If you want to promote your social media accounts or include calls to action on the side of each page, you’ll probably want to prioritize a template with user-friendly sidebars. But if you want to blog about several different topics, such as food, travel, arts, etc., you’ll want to look for a template that allows you to add category tags. This will make it much easier for readers to search your site and find posts on specific topics.

If you plan to eventually monetize your blog, be sure to choose a template that works with Squarespace’s eCommerce options. You won’t want to have to redesign everything down the road just for these features.

Can I change model later?

Yes, you can change models at any time. Any text and media files you have on your page originally will remain intact when you edit.

However, not all items will convert smoothly. Not all templates have the same navigation structure or areas where you can add pages, which can drastically change the way your page is laid out. This means that if you switch templates, you’ll likely need to do some redesign work to make sure all the different elements of your site look the way you want them to.

But just because you choose something now doesn’t mean you’re stuck with it forever.

If all of this seems overwhelming, don’t worry. We’ve tried to make your search for the perfect blog a little easier by rounding up some of our favorite Squarespace templates for different types of blogging in 2021:


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